NEW PALTZ — The crescent city of New Orleans was the setting for the 30th American Marketing Association’s (AMA) Annual Collegiate Conference. At the Collegiate Awards Program, the State University of New York at New Paltz was one of the eight chapters that received the Outstanding Collegiate award and placed 11th overall.
In addition, Ted Clark, professor and faculty advisor of the School of Business, was named “Faculty Advisor of the Year.”
The conference took place April 3-5 and was attended by 1,350 students and 100 faculty advisors from chapters across the U.S., Canada and Puerto Rico. Of the 250 AMA International Collegiate Chapters, 120 qualified to compete for awards.
Representing the SUNY New Paltz AMA chapter were faculty advisor, Professor Ted Clark; AMA President, Bridgette Muller; Executive VP, Elizbeth Baker; VP of Communications, Danielle Renning; VP of Advertising, Allie Bergold; VP of Public Relations, Aidan Tylec; VP of Marketing Research, Meghan Trent; VP of Membership, Jessica Canor; VP of Fundraising, Valerie Morrison; VP of Community Services, Kerryann Waters; Co-VP of Programming, Phil Berardi; Co-VP of Programming, Zakiya Gulston; and member, Nate Danker.
The colleges were judged on the quality of their Strategic Marketing Plan and Report – the former a 10-page document outlining what the chapter planned to accomplish and the latter a 20-page document of what they accomplished in regard to community service, marketing week programs, chapter planning, fundraising, communications and student professional development.
Advisor Awards were granted in the following categories: Advisor of the Year – One advisor was selected from among the outstanding faculty advisors as the top advisor to a collegiate chapter in 2007-2008. Outstanding Faculty Advisors -two advisors were selected as outstanding advisors in 2007-2008.
“The award as Outstanding Collegiate Chapter of the year is especially noteworthy given that New Paltz was the smallest school in the top 16 and scored higher than such schools as University of Nevada – Las Vegas; Texas State –San Marcos; Northeastern; Illinois State; and Duquesne,” said Clark.
“We are very proud of our students and of Ted Clark. Their work is a reflection of the School of Business,” said Dean Hadi Salivitabar. “Their achievement in New Orleans shows the quality of education students receive at our school.”